MARK RILEY: MEDIA ADVISOR, STRATEGIST, AND COACH
PREPARE FOR YOUR NEXT TV OR RADIO INTERVIEW
IN A NEW YORK CITY RADIO STUDIO WITH NEWS TALKER MARK RILEY
Mark Riley is a New York City-based media advisor, strategist and coach. His expertise is derived from four decades working as a major-market journalist and broadcaster, with a specialty in politics and culture. He is the morning drive host/presenter at www.wwrl1600.com, weekdays 6-9am EST, and he’s served as on-air host and reporter for Air America, WLIB, and WWRL.
Riley has interviewed and covered New York’s leading civic and government leaders, and he knows first-hand what makes a great story and an effective media campaign.
- Elected officials
- Corporate Executives
- Advocacy groups
- Recording artists
- Book authors
• acting as press representative and media liaison on behalf of the client
• writing and issuing press releases
• helping to distill complex policy positions for media consumption
• training clients in proper interview techniques and command communications
• working one-on-one and with groups to ensure their comfort prior to media appearances
• managing crisis communications.
Mark Riley is a “results and outcomes” strategist with an extensive list of personal media contacts. Whether training one-on-one or in a group setting, clients will be armed with the knowledge necessary to be effective spokespersons, whatever the product, issue or cause.
Messaging and Thought Leadership
When a client has a message or product to promote, Mark Riley helps mold it to be “bullet proof”, as well as to establish the client as a leader in his or her field. This has the additional benefit of creating the perception of the client as a “go to” person for future media coverage.
Preparation for Media Contact
With 40 years’ experience on the other side of the microphone, Mark Riley knows what reporters and interviewers want. He prepares clients to deliver no matter what the circumstance. Clients are taught proven techniques, how to research the interviewer, how to control the direction of any interview, and how to avoid common pitfalls and mistakes.
Studios are conveniently located in Midtown Manhattan. Clients wishing to escape the distractions of their own offices are invited to attend training here. If it is more convenient, training can be done at your location, anywhere in the world.
Negative publicity or media coverage can happen to anyone. Mark Riley is available 24/7 to develop effective means to make a bad story a non-story! Interview preparation to deal with negative press is also a specialty area of expertise.